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WPP Exhibition & Brand Activation - Outernet, London

We delivered a multi-agency exhibition and brand activation with conference support at Outernet London, one of the city’s most technically immersive venues. The project combined exhibition build, interactive experiences and technical production to support both delegate engagement and live conference sessions.

📍 Location: London, UK  
🎤 Event Type: Exhibition and Brand Activation, Conference Support
👥 Attendees: 400+  
⏱ Duration: 1 Day

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The Brief

  • Create and build an exhibition space suitable for multiple brands within the same agency.

  • Provide screens and audiovisual support for the individual stands.

  • Manage, supply and deliver all of the printed assets.

 

  • Design and deliver lighting for the peripheral areas of the event, provide power distribution for all of the exhibitors.  

  • Provide an expert crew to install and execute the event to the highest standards.

The Challenge

  • Deliver a conference and exhibition within a technically complex, immersive venue, ensuring all production elements integrated seamlessly with Outernet London’s existing systems and infrastructure.

  • Install, operate and de-rig all technical and scenic elements within tight access windows, working in line with venue regulations and operational requirements.

  • Design an exhibition build and technical setup that maintained strong brand presence while remaining functional within a busy, shared venue space.

  • Maintain production quality and programme flow while accommodating last-minute adjustments across both conference and exhibition elements.

Our Event Production Solution

  • We worked closely with the Outernet technical team to fully understand the venue’s working practices and infrastructure, ensuring all temporary production elements integrated seamlessly without interfering with existing installations.

  • Detailed advance planning allowed us to install, operate and de-rig all scenic and technical elements efficiently within the venue’s restricted access windows, while remaining fully compliant with operational and safety requirements.

  • We designed an exhibition build and technical layout that delivered strong brand presence while remaining practical and functional within a busy, shared venue space, allowing conference sessions and exhibition engagement to run in parallel.

 

  • Our technical setup was designed to remain flexible, enabling us to accommodate late-stage programme and content changes without disruption to the event schedule or delegate experience.

  • An experienced technical team managed live operation across both conference and exhibition elements, maintaining production quality, programme flow and clear communication throughout the event.

What we delivered

Exhibition Build

Design and delivery of individual exhibition spaces for each of the client’s agencies. Integrated storage within seating areas, considered spacing between stands, and ensured all exhibition areas were accessible to delegates.

Interactive Quiz Game

Custom hardware and software development to create an interactive quiz game that captured delegate interaction and information, providing a physical and engaging touchpoint within the exhibition space.

Audiovisual

Displays, touchscreens and content management systems deployed across all exhibition stands to support branded content and interactive experiences.

Lighting

Battery-powered and moving lighting fixtures used throughout the exhibition areas, providing both functional illumination and mood-enhancing effects.

Power Distribution

Safe and reliable temporary power distribution to the exhibition stands and production elements.

Technical Crew & Event Delivery

Provision of an experienced technical and scenic build crew to manage installation, live event operation and de-rig, ensuring smooth delivery from build to show day.

On Site Images

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Planning a similar event?

If you’re looking for a technical event production partner who can deliver scenic build, lighting, audio, video and full event production under one roof, we’d love to hear about your project.

From corporate conferences and awards shows to live music and brand activations, our team delivers events with clarity, creativity and technical precision.

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SPH Event Production LTD

Unit 7, Upper Wensleydale Business Park, Brunt Acres Road, Hawes, DL8 3UZ

Company Registered in England Number 14391926   VAT Registration Number 426 1644 08

Event production specialists based in Northern England, supporting events across the UK.

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